You Won an Award in the Subscription Box Awards Hosted by A Year of Boxes!

Congratulations on your remarkable achievement!  We’re excited to announce that your subscription box has been recognized as one of the best in your country at our 6th annual Subscription Box Awards. This a big deal and a testament to your hard work, creativity, and dedication to delivering amazing experiences to your subscribers. Winning this award is no small feat, and it truly sets your brand apart in the industry.

As you celebrate this well deserved recognition, we want to help you make the most of your new award-winning status! We’ve put together a bunch of strategies and ideas on how you can leverage your award to to boost your brand’s visibility, attract new subscribers, and strengthen customer trust.

Let’s show the world why your subscription box is truly award-winning!

Your Award Badge

You should have received a copy of your award badge by email. If you didn’t, please reach out to info@ayearofboxes.com. Your badge is a digital representation of your award!  It can only be used by you or your brand. It cannot be transferred or sold. Nobody can buy a badge, or buy their win – that’s what makes it so special!

Your award badge is a symbol of excellence and recognition within the subscription box industry. It signifies that your subscription box has been selected by our community as one of the best, highlighting your dedication to quality, innovation, and customer satisfaction. This prestigious accolade sets your brand apart and underscores your commitment to delivering outstanding experiences.

Displaying your award badge on your website, social media, packaging, and marketing materials reinforces your credibility and showcases your industry-leading status. It helps build trust with potential customers, attracting new subscribers by highlighting your proven track record. By using your badge, you not only celebrate your achievement but also capitalize on the recognition to boost your brand’s visibility, enhance your marketing efforts, and foster stronger connections with your audience.

Here are a few ways to utilize your new badge:

Display On Your Website:

  • Display the badge prominently on your homepage. If you have an “as seen in” or “awards” section on the homepage, this is a great place for it
  • Include the badge on your subscription box product page to further boost credibility as customers inch closer to checkout
  • Add a dedicated “Awards & Recognition” section to your site if you don’t have one already

Email Marketing:

  • Of course you will want to announce the win to your audience by email and thank them for their support. This is a great way to show off your shiny new badge!
  • Add the badge to your email signature or help desk/customer support signature
  • Add the badge to one or more of your email flows such as your welcome flow
  • Consider running a special promotion or discount to celebrate the win this week

Social Media and Content:

  • Share the award and badge on whatever social media platforms you’re active on – your community wants to celebrate with you and it builds more trust with followers that are still new to your brand
  • Consider a social media campaign based around the win such as a giveaway just for your community
  • Consider using the badge as a profile picture temporarily to build buzz
  • Write a blog post about winning the award and what it means for the business
  • If you’re running ads (Google, Meta, etc) mention or showcase the award in your ads

Packaging and Print Materials:

  • Turn the badge into stickers and place them on all of your outgoing orders this year (thank you to Sweet Peas Baby Box for this genius idea!)
  • Print the badge on packaging materials such as boxes, mailer bags, branded tape, or tissue paper
  • Include a card or flyer in your next batch of subscription boxes to share about the win and thanking your customers for their support
  • Include the badge in printed marketing materials like brochures, business cards, flyers or trade show displays

Press and PR:

  • Issue a press release announcing the award win to your local or niche-related news or media outlets.
  • Highlight the win in your media kit
  • Mention the win in speaking engagements, podcast interviews, or webinars

Partnerships and Collaborations:

  • Use the award as a selling point when approaching potential partners or collaborators
  • Leverage the win in negotiations with suppliers or vendors

Marketing Opportunities

Outside of the badge itself, you are now an “Award Winning” subscription box! That’s a big deal! Incorporating your award-winning status in your marketing, advertising, and brand identity builds instant credibility, attracts new customers, and can reinforce your brand’s reputation for excellence.

Here are some areas to consider incorporating that language:

  • Update marketing materials including website banners, social media bios, and email signatures to highlight your award-winning subscription status
  • Consider incorporating award-winning into your tagline or elevator pitch for the brand
  • Update product descriptions across all sales channels to include your award-winning status
  • Update affiliate and influencer assets to include the award-winning message. Invite current affiliates or brand ambassadors to share about your win!

A Year of Boxes Benefits

As a winner, your box will be prominently featured on the homepage of the A Year of Boxes website for the next year under the “2024 Subscription Box Award Winners” scrolling banner section. Not only is this increased visibility for your box all year round, but it’s also great for your own SEO.

 

In addition, your listing in our directory will now have a banner across the top displaying your award. Visitors can sort by award winners and use the banner as instant recognition of a trustworthy and reputable box to try.  If you need any updates made to your listing in our directory, please reach out to info@ayearofboxes.com and we would be happy to help make any changes for you. We encourage you to have a carousel of at least 5 images and to have your listing up to date with pricing, details, and shipping info.

 

Your listing in our subscription box directory will also be tagged with all your awards and nominations in the right side panel for added recognition. Readers look for these tags for trust and recognition.

 

Winners benefit from extra exposure from our campaigns on Pinterest, Instagram, Facebook, YouTube, and email. Lastly, as a category winner, you’ll get the following marketing package from A Year of Boxes for FREE:

  • One review on the site (includes 4-5 photos)
  • One YouTube unboxing on our channel
  • One Instagram Reel

All photo and video content we create for your box comes with rights to repurpose in any way that you’d like. You can spread this marketing package across 3 different boxes or use them all for one box – the choice is yours. If you won multiple categories, you’ll receive this marketing package for each category in which you were a winner. Your marketing package must be used by June 30, 2025.  If it’s not used, we do not offer any compensation or credits. Thank you for understanding.

We are so happy for you, and wish you tons of continued success in 2024 and beyond!